Last Christmas, shoppers got a chance to spread the spirit of giving through Bears for Joy. SM shoppers can purchase 2 teddy bears for only Php200 – the shopper can keep one of the bears and the other bear is donated to SM’s chosen beneficiary.
SM City Iloilo recently distributed the cuddly toys to the fortunate beneficiaries – Oton Elementary School and Day Care Centers in Dungon 1 and 2.
Here are SM City Iloilo‘s PR Manager, Troy Camarista and Marketing Officer, Lee Pedregosa handing out the bears to happy kids.
The event was made more special and joyous for the kids with the presence of who else but Jollibee!
SM Cares partnered with One Meal Group in identifying the beneficiaries as well as providing snacks and entertainment. Look at their happy faces!
I hope more and more companies like SM will be a part of child’s happy childhood. Kudos to SM Cares and One Meal Group!